{"id":4118,"date":"2017-12-16T08:52:27","date_gmt":"2017-12-16T07:52:27","guid":{"rendered":"https:\/\/www.lkeria.com\/actualites\/non-classe\/immobilier-commercial-fait-appel-au-big-data\/"},"modified":"2021-08-19T16:43:08","modified_gmt":"2021-08-19T14:43:08","slug":"immobilier-commercial-fait-appel-au-big-data","status":"publish","type":"post","link":"https:\/\/www.lkeria.com\/actualites\/immobilier\/immobilier-commercial-fait-appel-au-big-data\/","title":{"rendered":"L\u2019immobilier commercial fait appel au big data"},"content":{"rendered":"\n<p>Des soci\u00e9t\u00e9s sp\u00e9cialis\u00e9es en big data collectent des donn\u00e9es sur les pi\u00e9tons, ce qui permet aux boutiques et enseignes commerciales ; de<a href=\"https:\/\/www.lkeria.com\/annonces\/immobilier\/vente\/commerce\" target=\"_blank\" rel=\"noopener noreferrer\"> choisir le meilleur emplacement<\/a>. <\/p>\n\n\n\n<p>Pr\u00e9s de 2 100 enseignes se sont retrouv\u00e9s au march\u00e9 des professionnels de l\u2019immobilier commercial \u00ab MAPIC \u00bb ; le mois de novembre dernier \u00e0 Cannes en France dans l\u2019objectif de trouver les meilleurs emplacements ; pour ouvrir une boutique ou un commerce surtout avec le commerce en ligne ; qui commence \u00e0 grignoter des parts de march\u00e9 importants notamment dans le mobilier ; ou l\u2019\u00e9lectrom\u00e9nager, et c\u2019est primordiale de ne pas se tromper dans le choix du site.<\/p>\n\n\n\n<p>La solution trouv\u00e9e r\u00e9side dans les outils num\u00e9riques et banque de donn\u00e9es qui apportent une information pr\u00e9cise. En effet une \u00e9quipe sp\u00e9cialis\u00e9es dans le data, a mis au point un programme ; qui agglom\u00e8re plusieurs sources d\u2019information \u00e0 l\u2019instar des flux de pi\u00e9tons \u00e0 25 m\u00e8tres pr\u00e8s ; dans une rue donn\u00e9e, avec la proportion de ceux qui y stationnent plus de 7 minutes et dont on suppose ; qu\u2019ils sont en disposition pour acheter et consommer.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Big Data : un avenir prometteur<\/h2>\n\n\n\n<p>Cette information est fournie \u00e9galement par les t\u00e9l\u00e9phones portables des consommateurs qui ont accept\u00e9 ; d\u2019\u00eatre g\u00e9o localis\u00e9s lors du t\u00e9l\u00e9chargement d\u2019une application.<\/p>\n\n\n\n<p>Par la suite des start-up sp\u00e9cialis\u00e9es compilent ces donn\u00e9es ainsi que le profil des pi\u00e9tons, \u00e2ge ; sexe cat\u00e9gorie socioprofessionnelle, niveau de revenu, s\u2019il est r\u00e9sident, touriste ou travailleur dans le quartier. Toutes ces donn\u00e9es int\u00e9ressent les commer\u00e7ants.<\/p>\n\n\n\n<p>Les saisons, jours et heures d\u2019affluence sont \u00e9galement connues.<\/p>\n\n\n\n<p>En effet, ces solutions num\u00e9riques de big data qui font appel \u00e0 des technologies collaboratives et \u00e0 une combinaison ; de data exclusive, ont \u00e9t\u00e9 con\u00e7us pour aider les Enseignes, distributeurs, r\u00e9seaux, franchises et <a href=\"https:\/\/www.facebook.com\/lkeriacom\">commer\u00e7ants <\/a>\u00e0 r\u00e9ussir leur strat\u00e9gie d\u2019implantation.<\/p>\n\n\n\n<p>Par ailleurs, une des innovations majeures de ces solutions big data est l\u2019acc\u00e8s \u00e0 des data qualifi\u00e9es sur les flux pi\u00e9tons ; qui permet d\u2019anticiper la performance commerciale future de chaque bien immobilier \u00e0 vocation commerciale dans la ville.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Des soci\u00e9t\u00e9s sp\u00e9cialis\u00e9es en big data collectent des donn\u00e9es sur les pi\u00e9tons, ce qui permet aux boutiques et enseignes commerciales ; de choisir le meilleur emplacement. Pr\u00e9s de 2 100 enseignes se sont retrouv\u00e9s au march\u00e9 des professionnels de l\u2019immobilier commercial \u00ab MAPIC \u00bb ; le mois de novembre dernier \u00e0 Cannes en France dans [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":5574,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[228],"tags":[369,370,368,371],"class_list":["post-4118","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-immobilier","tag-big-data","tag-commerce","tag-immobilier-commercial","tag-ville"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>L\u2019immobilier commercial fait appel au big data - Actualit\u00e9 de l&#039;immobilier et le logement en Alg\u00e9rie<\/title>\n<meta name=\"description\" content=\"Des soci\u00e9t\u00e9s sp\u00e9cialis\u00e9es en big 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